Monday, November 3, 2008

Why website is the most important part of a marketing strategy?

Many web development agencies look at websites and keep separate expense for online marketing. This is unfortunate for the company and also the reason why many websites under-perform in their sales potential.

Unfortunately, far too many web development agencies still don’t consider web development as a part of their marketing efforts. They’ll pour thousands of dollars into traditional forms of marketing (which often produce significantly less return on the investment dollar) but fail to properly plan and execute their website or invest in effective online marketing strategies.


You need to know the online marketing strategies that will bring you targeted traffic which you can convert to customers. You need to know who is searching for your kind of content.

Tel: 91-11-29553189 / 92
E-mail: mindqinteractive@gmail.com








Tuesday, September 23, 2008

Web Development Services

Web Development Company (Mindq Interactive Solutions) offers web development, CD Presentations,Flash Presentation, Logo design, online advertising, online solutions, & E-mailers services.We have a broad client base with many blue-chip household names like Nokia, Canon, Salora, Hitachi, Solo, JackDaniels spreading across many different business sectors. Mindq Interactive Solutions is committed to excellence in services and work towards delivering high quality IT services to the clients.

Friday, August 29, 2008

Mindq

Mindq help you manage & run your ads efficiently. We provide advertising solution and free information to reach the precise audience you want with relevant targeted ads.

Friday, August 8, 2008

Choosing a Top Web Development Company

Five steps to the right Web design company.
1. Self Analysis
2. Generate a list
3. Final list
4. Proposal time
5. Calculate and freeze


1. Self Analysis
a bright web development company will work with you in defining your organization's needs. The core thoughts about Web development and marketing goals (at least the basic ideas) need to be well designed, because it’s good for both the parties.
In order to find a Web design firm best suited for your project, your organization should be aware of the following:
the planned aim
The target audience for the Web site
The monetary scale for the Web site development
Vision of the project for larger marketing campaign
The core team for the execution of the project.

Once you have sorted these issues, carry forward the project as it will also position you in a bright light. The web development company will also consider you a forward looking firm with a clear head and perfect vision.
2. Generate a list
to zero in a Web development firm, ample amount of ways are possible. Each method has its own strengths and weaknesses.
A Wright mix of substantial approach for the front end, technical aspect, target audience, portfolio viewing is the safest bet for finalizing a web design company to fulfill your requirements.

Feedback: Call up your relatives, friends, club buddy’s and ask them about their web design firms and get a an honest constructive feedback. Ask all sorts of question ranging from which web agency is creatively good, which one is good for search engine optimization and so on.

Benchmark: Figure out 20 websites that make you get up and think. Whether the site is of the same stream or not, one can still benchmark certain elements such as creative, conetent, technology and the basic look and feel. You should also call up the same company and get to know the name of the company that designed the viewed site.

3. Final list

From the main list now zero down the list which should just contain 4-5 names of the web design firms. Each of these names should be decided keeping in mind the specific needs. Firms which will cater to your needs as per your specific requirements. To do that you need to keep in mind the following

Portfolio viewing-
Now clearly notice the standards of work being done by the firm. Look at some of the most appealing works and find out the designers for the same. Second step is to figure out whether these individuals are still attached with the same company.

Is the company dealing in your arena? Has it delivered some mind blowing work specially in your domain?

Now the deciding factors come into play such as timelines. What is their deadline history? Your needs to be addressed in how long, the urgent ones, you need to figure out the dates very clearly as most of the agencies are very careless about this issue.

Accessibility is internet’s second name. So notice what international clientele the agency has dealt with and see the works. This is a very important point since more the international clients, the better approach the company is bound to have. The global outlook is a crucial point to consider before zeroing the firm.

Technical expertise
How does your web development agency fares in the domains of Web ecommerce/ebusiness, Internet marketing, Search Engine Optimization (SEO), interactive Flash/animation, or software/database development and system integration? How is their coding(latest standards)? Is their e commerce safe(hacker proof), Is their hosting comes along with long term along with continued support.

Scrutinize the process
how does your web design agency absorbs the brief, how long do they take to understand the brief? Do they spend ample amount of time understanding your requirements, do they do constructive analysis, what are their bullet points to decide a site map, how is their holistic planning for the development of the site? What re the aims and targets for the site? Also never consider a freelance designer as one person can never deliver a complex job as that of a web design company. To construct a website you need various people with different capabilities.
Figure out what else your web firm can offer you.

Value addition is the second name of most of the web companies-

Emailers, pay per click, banners, tracking of traffic, newsletters are some of the services that a web design agency normally provides normally. Ask them for their database and one can also ask for software development, just in case you want to enable your systems according to the web way.

4. Proposal time

Once the above processes are completed, ask the shortlisted companies to send you the proposal. In that proposal make sure every thing is step by step, basically it should be broken into steps so as to figure out the breakdown of the price for various aspects of the deal.

5. Calculate and freeze

Keep everything in front of you and take a cumulative call. Compare proposals, see the services, go through their portfolio for the last time and look for a long term fruitful relationship. Consider their background from the list of clients. And last but not the least, give them a call.




Tuesday, March 11, 2008

Web Development Company in India

It is good to have a robust web site for products and services. It is quite possible that a website design, that is conspicuously built will reward returns by being directly or indirectly beneficial to the owner.

With their experience of working with top-notch companies of the world, the web development company in India is real gift to get a perfectly designed and functional web designing service. A premeditated website designed will surely give the desired mileage to the clients in the world of Internet

The use of latest software tools and technology provide the way through to create custom web site designing services that are up-to-date. The criteria of creating affordable websites those are easy to navigate, fast in loading and easily searchable are the key points while web site designs services. The solutions to a professional website design services is clarity in its expression. The more a website design is clear and organized; the better is the web development services. The web designing services includes e-commerce site, online magazine or news portal, a portal or a content related site, all that is needed for its success is it being perceptive, instructive, and efficient. A strategically designed web site helps to carry a business to its highest peak operations.

A web development company that offers a complete package of web design services, with initial planning stages after through discussions and contemplating to final implementation and testing of their services is the best bet you can have. Choosing an offshore software developing company India has its advantage of cost effectiveness and timely delivery of fully functional web site design.

Web development services in India is versatile and vivacious too as the experience of working in areas of flash web site design, free web page design, e commerce web site design, or real estate web design services is extremely useful to the clients.

 
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