Unfortunately, far too many web development agencies still don’t consider web development as a part of their marketing efforts. They’ll pour thousands of dollars into traditional forms of marketing (which often produce significantly less return on the investment dollar) but fail to properly plan and execute their website or invest in effective online marketing strategies.
You need to know the online marketing strategies that will bring you targeted traffic which you can convert to customers. You need to know who is searching for your kind of content.
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